Ella's Kitchen Online Commercial
Bringing this well-known brand's key ingredients to life
Omni were handed by Ella’s Kitchen the fun task of creating this simple, on-brand, stop-motion animation for the launch of a new innovation within their Yum Yummy Cookies range.
Armed with a talented animator, a crate of biscuits and a modest budget, we arrived at the conclusion that a combination of simple stop frame animation and basic 2D After Effects seemed like the perfect approach to capture the simplicity and charm of this well loved brand by bringing to life the product’s key ingredients of ginger, apple, vanilla and milk.
“We have used Omni Productions on a wide range of projects and have been amazed with not only how quickly they understood our culture and vision, which is really important to us, but how they understood not just what we want to achieve, but the way we want to achieve our goals.
To come up with innovative ideas, that consumers would look at and say ‘only Ella’s would do that’, is not easy. We know that we as a brand need to keep pushing ourselves and use our imagination, Omni are a great partner in enabling us to do this”
Mark Cuddigan, Head of Ella’s Kitchen Europe