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A TV commercial is the most expensive thirty seconds most brands will ever buy, so the film has to work as hard as the media plan. We write, cast, shoot and finish commercials for brands and their agencies, clear them with Clearcast, and deliver them to every channel and format the campaign needs, from a 60-second cinema spot to a six-second pre-roll.
What we bring is judgement about what will actually move a viewer: the idea, the casting, the edit, the sound. The reel above is a fair sample of the range.
Benefits of TV advertising?
- Builds trust in your brand
- Choose channels that match your target audience
- Track your results
- Boost sales
- Reaches a vast audience
- TV attracts loyal viewers
- TV and online work together
- Viewers spend a long time with TV
- More fine grained audience targeting is possible
For these reasons TV remains the most trusted form of advertising, and is the most effective way of communicating with a mass audience quickly and across multiple devices.
“A powerful story that sets us apart from other universities. It’s been a blast.”
“You created an atmosphere of so much love and team work. I learned a lot about patience and seeing how you handled things was very inspiring.”
“The Big Garden Birdwatch is the RSPB’s biggest audience participation event and the charity’s largest lead generation campaign. We knew we had the right director and production team on board. The authenticity of their style shone through, which precisely met the brief.”
“From script writing, producing, editing, sound, there isn’t much these guys can’t do and can’t do brilliantly. Their connections to talented crews made every project effortless.”
“Working with Omni Productions has been really refreshing – there’s no pretence, they are just an honest bunch of people who really want to deliver the best work they can.”
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“In the UK, 42% said television is where they are most likely to find advertising that they trust, compared to 6% for YouTube and 5% for social media.”