Why a TV commercial?
TV is the most trusted form of advertising, it continues to stir emotions in viewers causing them to listen, laugh, cry, and ultimately take action. As a result, its impact and effectiveness continues to be resilient to changes in advertising channels. Therefore, TV commercial production has become a key part of the marketing strategy for many businesses and organisations.
Benefits of TV advertising?
- Builds trust in your brand
- Choose channels that match your target audience
- Track your results
- Boost sales
- Reaches a vast audience
- TV attracts loyal viewers
- TV and online work together
- Viewers spend a long time with TV
- More fine grained audience targeting is possible
For these reasons TV remains the most trusted form of advertising, and is the most effective way of communicating with a mass audience quickly and across multiple devices.
“The Big Garden Birdwatch is the RSPB’s biggest audience participation event and the charity’s largest lead generation campaign.
We knew we had the right director and production team on board. The authenticity of their style shone through, which precisely met the brief.”
“From script writing, producing, editing, sound, there isn’t much these guys can’t do and can’t do brilliantly. Their connections to talented crews made every project effortless.”
“Working with Omni Productions has been really refreshing – there’s no pretence, they are just an honest bunch of people who really want to deliver the best work they can.”
“Led by passionate, knowledgeable individuals, the Omni team are an essential Film & Video Production Agency. They are not only a pleasure to work alongside but they are also the most talented group of individuals in their field.”
“In the UK, 42% said television is where they are most likely to find advertising that they trust, compared to 6% for YouTube and 5% for social media.”
Why choose Omni Productions?
We produce meaningful work that’s engaging, impactful and ultimately drives results.
We’ve been fortunate enough to work in TV commercial production for some great clients on their video content marketing campaigns. These clients include: Auto Trader, RSPB and Wiltshire Farm Foods, to name a few.
Omni Productions can manage concept, scripting, casting, the shoot, editing and grading, through to mastering and broadcast clearance. Our well-proven production workflow means we keep creativity flowing, whilst ensuring budgets work harder and production runs like clockwork!
If you would like to discuss how a brand TV commercial could lead your campaign strategy, or find out more about TV commercial production, please feel free to drop us a line.